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Pick Up The Phone And... Drive

 

iPhone makes its debut as a transportation management tool

May, 2009

Are you one of those middle-aged technophobes who watch in astonishment as their teenagers deftly navigate complex devices like Apple's iPhone? If so, you'll need to get with the program. If a couple of new product announcements we've seen recently are any indication, you too may soon be tapping, sliding, and texting.

Yes, it seems the iPhone is fast becoming a transportation management tool. As ARC Advisory Services analyst Steve Banker noted in a commentary on ARC's Logistics Viewpoint Web site, Apple's decision to offer software development kits for the iPhone opened the door to all kinds of business applications, including some for transportation and logistics.

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