Clients in the News: Cali Bamboo
Cali Bamboo Opens East Coast Distribution Center
SAN DIEGO, CALIF.—Cali Bamboo, the company committed to saving the planet one customer at a time, announced the opening of a distribution center in Philadelphia to service growing demand on the East Coast for bamboo products. The new distribution center, located hours from major markets in New York, Canada and the entire Eastern Seaboard, will enable Cali Bamboo to grow its business, reduce its carbon footprint, and expand the firm’s growth with contractors, builders and architects on both coasts.
Previously, orders from the eastern half of the country or up to Canada were taking seven to 10 days for delivery. They now take just a few days from the new center, which started operations in July.
“We started this company trying to do everything we possibly could for our customers,” says Jeff Goldberg, who holds the title of president and CEO. “This new center fits perfectly in our plans for what we’re doing for our customers. And it fits perfectly with what we're trying to do for the planet.”
Cali Bamboo has seen consistent growth in demand for its products, including flooring, rugs, and thatch for tike bars and fencing, on both coasts and in the country’s heartland. Sales doubled in 2007.
Earth-Oriented Business Strategy
When Goldberg and Tanner Haigwood launched Cali Bamboo back in 2004, they thought they were opening the perfect business for them: An environmentally friendly concept that not only could make them successful businessmen but also save the planet “one customer at a time,” as the company tagline says.
No wood on earth grows faster than bamboo. That’s precisely why the two surfing buddies got the business rolling. It is a high-yield renewable resource and the most environmentally sustainable wood on Earth. It can be continuously re-harvested every three years without causing damage to the plant system and surrounding environment.
In contrast, trees typically used for conventional wood fencing or residential construction take 30 to 50 years to regenerate to their full mass. Hardwood forests also produce less oxygen, consume less carbon dioxide, and experience significant erosion following the harvest of trees; all producing substantial, long-term, negative environmental effects.
Go to www.CaliBamboo.com